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Hüseyin Sami Karaca

Dr. Öğr. Üyesi
Ph.D: 
Northwestern University
Öğretim Alanları: 

Advertising Strategy, Social Media Strategy, Pricing Strategy, Marketing Strategy, Strategic Brand Management, Marketing Research, Marketing Management, Research Methods

Araştırma Alanları: 

Data Analytics, Predictive Analytics, Database Marketing, Advertising, Pricing, Promotions, Dynamics in Consumer and Firm Behavior, Choice Models, Structural Empirical Models, Econometric Models, Analytical Models, Behavioral Economics

Telefon: 
6522
E-Posta: 
huseyin.karaca@boun.edu.tr
Özgeçmiş: 
Seçili Yayınlar: 
​​​Algur, M.S. ve Karaca, H.S.​​​​​ (2014). Türkiye’de Reklam Şikayetleri ve Rekabet. 19. Ulusal Pazarlama Kongresi​​​​​, 2014​​​​​, Gaziantep​​​​​, 19.Ulusal Pazarlama Kongresi Bildiri Kitabı ​, 1, N/A, 153-162.
Karaca, H.S. (2012). State Dependence in Frequency Reward Programs: A Dynamic Structural Examination. Marketing Science Conference, Boston, MA, N/A, N/A.
Karaca, H.S. (2011). Timing of Retailer Price-Promotions. Marketing Science Conference, Houston, TX, N/A, N/A.